Have you joined in with the 30 million or so other Americans that have tried Internet dating? Internet dating can be a fun and exciting way to meet new people. Many people have also met the love of their life on an online dating service.

But it can also invite con artists predators and perverts into your life. many people have been taken advantage of financially and even physically harmed or killed by people they met online.

There are steps you can take to avoid running across the wrong person on an Internet dating service. Even if the only information you know about them is their email address or web page.

Did you know you can take a persons Email address and with a reverse email search report find out their real name, address , phone number and even place of employment? This way you can verify all the information they gave you is truthful.

This is just some of the basic information available from an email trace report. A full background investigation can reveal much more including criminal records, assets, bankruptcies, judgments liens and lawsuits. and even education. Background checks can uncover every secret a person has.

You can also take an email address and with a online infidelity investigation find all the Internet dating services they have memberships on. Perhaps if you found they were on a homosexual site or an extreme sexual fetish site you may not be interested in dating them.

You can also take an email address and find all the porn sites and even escort service sites that email is associated with. Surely you would not date someone with an extensive porn addiction or one that is also frequenting prostitutes.

This type of investigation will also return membership on social networking sites like Myspace, Facebook and Friendster. This could reveal pictures of current or ex girlfriends or behaviors you are not aware of such as drug use or gambling habits.

All of this information can be obtained by a private investigator from only an email address or the URL to a web site or social networking page.

If you think you need this kind of investigation be sure to do your homework and make sure the investigator you hire has experience in online Internet investigations and email tracing.

You can archive this by running their name through Google to see if they are recognized as an expert in this very unique field of investigations. Watch out for cheap imitations or do it yourself waffleware packages that offer the world but only take your money and run.

Ed Opperman , president of Opperman Investigations Inc is an expert in Internet Infidelity Investigations and Computer and Cell Phone Forensics. If you need help with an infidelity investigation visit www.emailrevealer.com

Once upon a time, search engines may have used keywords and a few basic bits of code in order to calculate their rankings. This evolved to include other key elements, such as the number of links other people made to your page, and then evolved still further to blacklist certain links in order to avoid specious link farms or exchanges.

Now, search engine algorithms are beginning to take both user behavior and dynamic aspects of the site into account. This was largely predicted by the SEO community as a natural progression of the discipline, and its day seems to have arrived.

First and foremost, bounce rate should be kept under fifty percent. If a user returns directly from your site main page to the search results, chances are they are not finding what they are looking for. This degrades the search engine’s performance for its users, so it will respond by reducing your site’s rankings for those search keys. Degrading to a 70 percent or 80 percent bounce back rate will likely decrease your rankings, whereas getting up to a 20 or 30 percent bounce rate can help ensure that you consistently make top rankings.

Site performance is another key element in the new paradigm of search engine algorithms. High performance rates, very low down time, speedy searches, working links, and anything else you can do to improve site speed and reliability will prove that your site can handle the traffic the search engine drives to you.

Linking is an old standard way to increase rankings, but diversity and quality are becoming increasingly critical. It is far better to have a handful of high quality links from respected sources than to have mountains of suspicious or useless links. Making an effort to promote your site only with well-respected sites and web masters, and avoiding link exchanges like the plague, should give results that are well worth the effort.

An excellent way to promote good quality linking and interactivity with the rest of the web is to utilize the most popular social networking and bookmaking sites. Twitter, and especially its blog-broadcasting counterpart Loud Twitter, can be a great way to get exponential linking. Social linking and news sites such as Digg and Stumble Upon can also help you capitalize on Web 2.0 viral growth rates. Sites like Facebook, Myspace, Livejournal, and other massive blog and social networking sites are becoming crawlable; you want to already have a significant foothold in those arenas when other web masters are scrambling to catch up with the newest search algorithm tweaks. And do not overlook the power of RSS. The number of subscribers to your RSS feed is already becoming a key measure of your site relevance and thus your site ranking.

Search engines exist not to count links, but to give users what they want, and content is still what users are looking for. You do still need to do the “real work” of web sites: getting respected authorities to review your products, providing excellent multimedia offerings, and writing articles and posts.

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When you hear the term “web crawler,” you could be forgiven for thinking it is something nightmarish out of the latest Stephen King novel. However, for those people whose livelihoods are based on search engine optimization results for a web site, the web crawler is a very important, albeit tiny friend to have on your side. Also known as a spider, ant, worm, web bot or automatic indexer, a crawler is a sophisticated little program that crawls through or scans an Internet page looking for data to create an index for. Information is constantly changing with vast amounts of web pages continually added every day. Web crawlers help keep up with the expansion and allow search engines and other users to make sure their databases keep current.

Web crawlers are mostly associated with search engines and search engine optimization. Search engines like Google, Yahoo, Live Search and Alexa use the crawlers to collect data on public web pages so that when an Internet surfer types a search term on their site, for instance “rare books,” the engine can quickly provide a list of relevant web sites. The importance to a web site master or marketer is that the information “crawled” will also determine how high or low the web site will rank in the pages and its popularity with the search engines.

A search engine assigns the web crawler a list of URLs which it will then visit to systematically index and analyze the content, including the html title, visible text, hyperlinks and keyword or key phrase rich meta tags, and then store it in a central database. The search engine uses this information collected by the web crawler to ascertain what the site is about and its relevance to the search query. That is why it is important to have well designed web pages with information that’s constantly kept up to date. The crawlers have limits to how much they can index on each site and must prioritize. A very large web site with lots of pages probably will not be entirely indexed – and therefore, lose out on valuable searches.

Web crawlers are not only used by search engines. Market researchers can also use crawlers to find out trends in any given market. A linguist might use a web crawler to search the Internet to obtain a list of today’s most commonly used words. But web crawlers can also be used by the bad guys to collect private information available on the Internet.

There can be problems associated with web crawlers that often have to do with being overwhelmed by the vast amounts data they must index. There are policies surrounding the behavior of a web crawler, such as identifying itself to the web site administrator to announce which pages have been selected for download and when it will return to check for changes. Sometimes a web crawler can accidentally fall into a “crawler trap” or overload a web server with requests. This polite identification helps the web site’s owner stop the crawler.

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Maintaining a large web site that may have a few hundred to a few thousand pages can be a daunting task, even for a seasoned pro. Among the secrets is to keep your information current so that the business runs smoothly.

First of all, try to visit every page of the web site at least once a week and look for links that aren’t working pictures or content that doesn’t load properly and information that might be out of date. Out of date information can lower your SEO rankings, which you want to avoid. You can also look for errors by checking the error log, which makes a record of every time the web server comes across an error or cannot find a page. The error log can normally be found in the logs directory. You can also look at the statistics program for your web site to find errors. Two error codes to really pay attention to that may appear are 400 (Bad Request) and 404 (File Not Found).

Watch out for are bad email addresses or broken contact forms on the different pages of your web site. Since the goal of your web site is probably so that visiting customers can contact you in order to buy your product or services, you need to check weekly or monthly to make sure these work. Often there can be a problem with the hosting provider, such as the web site being down and no one is able to access it. Other hosting problems can be the web server displaying the web pages much too slowly or programs not working on pages. In addition, are the banner ads or links to other web sites working?

The overall structure of any web site is known as its architecture and how files relate to each other. It is essential to a large web site that every web page should have a link to the parent page, all the way back to the home page. The pages should be adequately linked together and partitioned into organized subdirectories. Home page content is vitally important to a large web site and should accurately represent what your company is all about to attract your customers and convince them to make a purchase. Is your contact information correct? Is your copyright date or other schedules still in force? Look at the design of the web site. Is the content font easy to read and skim through? Are the graphics well placed or do they obscure the company message in any way?

Unfortunately, there do not seem to be maintenance plans for web sites that are entirely comprehensive. Most plans found on the Internet provide only a solution to a problem or fix it rather than watch your web site and monitor it for any possible future problems. You will still need to be on top of the game to watch for them yourself, but with the right organizational system in place, this should not be too hard.

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